Seamless workflow integration
Leverages iNEWS and Interplay Production to simplify and extend your existing workflows, and provide access to assets and metadata through a single interface to create, version and publish content to various platforms.
Enables on-air and web journalists to share assets and stories by automating content sharing between iNEWS and a web CMS to improve overall asset re-use and minimize redundant content acquisition.
Social media publication
Lets journalists leverage video, pictures and text to develop compelling social media messages as part of the core creation process. Video assets are automatically transcoded and published to the online video platform with video links embedded in the social message.
Story-centric publishing to any platform
Journalists can focus on creating a compelling story and easily publish to any platform from iNEWS or Interplay Production using fully automated transcoding and delivery processes with integrated review and approval.
Avid Services and Avid Advantage support
Avid Services employs industry-standard workflows and best practices to position your organization for growth and profitability. Once deployed, Avid Advantage support helps ensure your continued success.
Leverage existing infrastructure and business relationships
By leveraging existing technologies and investments to consolidate content creation, adapt workflows and orchestrate distribution, Interplay Pulse helps increase the ROI of your existing investments while remaining open and extendable as your needs change.
Improve workflow efficiency
The workflow orchestration provided by Interplay Pulse drastically reduces the number of steps in the production process by managing transcodes, uploads and other complexity in the background. This not only eliminates unnecessary manual steps, but also speeds your time to delivery across all platforms.
Enable story-centric collaboration
Interplay Pulse provides a single interface for creation of TV, web, mobile, and social media that's seamlessly integrated in either the Interplay Production or iNEWS workflow. It enables on-air and web/social journalists and content creators to collaborate more effectively, while maintaining appropriate review and approval processes.