Unify teams to increase efficiency
With the new story-centric workflow, you gain the efficiency your teams need to create and deliver a wider range of multimedia-rich content to a wider audience across multiple television, web, mobile, and social media channels. This new integrated workflow puts the story at the center of all planning and delivery, making it easier to create, collaborate, manage, and deliver a wider range of content faster using a single interface—MediaCentral | UX.
Unleash the power of collaboration
The included Avid MediaCentral | UX interface provides focused tools for journalists, producers, assistants, loggers, reviewers, media managers, and administrators with powerful web-based tools that are usable everywhere. Search, browse, do multi-camera logging, basic editing, review and approve, build complete news packages, and more while non-creative tasks are handled in the background.
Collaborate with workgroup members
Track every media file component and its relationship to each project. Link all resolution and format versions, maintain version control, enable smart media deletion, and support workflows in a wide range of resolutions and formats. The built-in messaging system with deep links to assets enables enhanced collaboration between workgroup members.
Stay updated and connected
Workgroup members can use the Interplay | Production messaging system to exchange asset links and notes on assets throughout the workgroup and directly to the editing desktop, speeding pre-planning, review, and approval.
Connect with Premiere Pro
With the Avid MediaCentral | UX Connector for Adobe Premiere Pro, Adobe Premiere Pro editors can connect to Interplay | Production through MediaCentral | UX. Search for and locate media assets and easily add any clip or sequence to your Premiere Pro project bin with a single click, enabling you to edit or further process it in your timeline. Then send the flattened file back to any Interplay | Production folder.
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