Seamless workflow integration
Leverages iNEWS and Interplay | Production to simplify and extend your existing workflows, and provide access to assets and metadata through MediaCentral | UX to create, version, and publish content to various platforms.
Social media publication
Enables you to leverage video, still images, and text to develop compelling social media messages as part of the core creation process. Video assets are automatically transcoded and published to the online video platform with video links embedded in the social message.
Enables on-air and web journalists to share assets and stories by automating content sharing between iNEWS and a web CMS to improve overall asset re-use and minimize redundant content acquisition.
Story-centric publishing to any platform
With Media | Distribute, you can focus on creating a compelling story and easily publish to any platform from MediaCentral | UX using its fully automated transcoding and delivery processes. You can also simplify and control social publishing by scheduling messages linked to stories in the iNEWS rundown.
Integrated review, approval, and activity tracking
Safeguard your brand by ensuring accurate and appropriate messages are published to all of your platforms with built-in review and approval tools. With the searchable record of all publishing activities per user, you can track posting activity, topics, and approvals for each post.