Gain more production capabilities
Get a more efficient workflow
Maestro | Branding (formerly 3DPlay) features an action-based controller that enables you to go beyond the typical channel branding graphics workflow—you can combine graphics, content, and animation into a button (action) and define its behavior. Once an action is created, you can trigger it multiple times using different data, giving you more flexibility to adapt to unpredictable changes.
Compatibility with major automation systems
Maestro | Branding works with all major automation systems and interfaces, including Imagine ADC 100 and D-Series, Snell Morpheus, Evertz, Pebble Beach, and other systems. And because Maestro | Branding can be used with a single channel or multiple playout channels through a single user interface, it’s an efficient, frame-accurate, and scalable solution for even the most demanding broadcast environments.
Maestro | Branding offers unique validation capabilities that are initiated by the automation system. Once a playlist is loaded, automation enquires with Maestro | Branding system regarding the status of each individual event. Maestro | Branding then verifies that all relevant graphic elements are available—including textures, clips, and text. If an element is missing, you’ll receive prompt notification, giving you enough time to retrieve it.
Automate your workflow
Maestro | Branding can be used in several operational modes, including automation systems using CII, VDCP, and USC protocols. When configured to work with automation, the events are triggered and their statuses are reported back to automation. This enables you to deliver graphics faster, without adding additional costs.
Traffic system interface
Maestro | Branding features a traffic system interface that gives you better insight into your graphics traffic and scheduling. With the sophisticated browser module, you can access your Maestro | Branding actions, ingest data, preview graphics locally, and confirm the graphics and content within the traffic application.
Once everything looks good, simply generate a graphic event and it will be added to the traffic playlist automatically. This process saves valuable time, since the graphics can be previewed and approved just once. And when you integrate the Maestro | Branding browser’s ActiveX into any scheduling/traffic system, it exchanges data with the host application, minimizing the data that will need to be manually inserted.