Mexico’s Auditorio Nacional Finds the Perfect Sound with Avid

With a history that reaches back to the middle of the last century, Mexico City’s Auditorio Nacional has established itself as one of the most important entertainment venues in Latin America. Featuring a capacity of nearly 10,000 people, the center has hosted countless music artists and bands of all genres, in addition to dance performances, film screenings, lectures, exhibitions, and more.

When it came time to upgrade the console, Mark Giancola, the production manager of Auditorio Nacional, knew the historic venue needed a console with the power and flexibility to handle any performance. After carefully exploring the options, Giancola choose the Avid D-Show System for its unsurpassed sound quality, ease of use, and versatility.

A system everyone can use

 Since Auditorio Nacional hosts such a wide variety of performances, it was important to have a familiar console that would enable guest engineers to mix quickly and easily. VENUE Software is the common platform across all Avid live sound systems, so once an engineer learns VENUE, they’re ready to mix on any Avid live system.

 “We have 240 shows a year, with some of them featuring up to 13 or 14 bands on the same night,” says Giancola. “Eighty percent of the events held at the Auditorio are national productions, so it was important that D-Show System be well known in Mexico, very accessible, and above all—easy to use and friendly for sound engineers. Auditorio Nacional works with both renowned audio engineers as well as young professionals, so we needed something that everyone can use.”

Sound quality designed to impress

Giancola is equally impressed with the sound quality of the D-Show System. From EQ, reverb, and dynamics processors, to emulations of classic outboard gear and guitar amps, the system offers the facility a comprehensive set of plug-ins that deliver studio-quality sound without the bulk or expense of outboard gear.

 The feedback that we’ve received about the system has been really good, and the service that Avid has given us is excellent.
Mark Giancola,
Production Manager, Auditorio Nacional

“When digital technologies arrived we focused much of our attention on new equipment,” Giancola recalls. “Years ago, shows came through with racks of equipment and more than one console—all outboard. Now everything is inside. The sound quality is much improved.”

The future is bright for Auditorio Nacional, and Giancola says the venue will continue to rely on Avid live sound systems for their proven reliability and amazing sound. “The feedback that we’ve received about the system has been really good, and the service that Avid has given us is excellent,” Giancola concludes.

© 2014 Avid Technology, Inc. All rights reserved. Product features, specifications, system requirements, and availability are subject to change without notice. Avid, the Avid logo, D-Show System, and VENUE Software are either registered trademarks or trademarks of Avid Technology, Inc. or its subsidiaries in the United States and/or other countries. All other trademarks contained herein are the property of their respective owners.