JANUARY 5, 2022

How to keep your media secure in the cloud

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The media and broadcast industry is moving to the cloud, but questions about security remain.

In the next episode of the Making the Media Podcast, host Craig Wilson talks with Joel Sloss, Senior Program Manager from Microsoft Azure, about the right strategies to deploy for media production in the cloud.

On the podcast, Joel outlines how producers and broadcasters can ensure their security strategy is the right one to protect their business. And it is a multi-pronged approach, “So you can't take any one of these concepts in isolation and assume that it's really going to, you know, give you what you need. Defense in depth dictates that there is reduction defense, there is identification of threats… there's a whole life cycle that takes you from understanding to defending, to mitigating, to dealing with a breach and recovering from it. And it's those later stages that’re going to protect your business.“

Joel goes into detail about how security in the cloud is a shared responsibility between the cloud provider and the customer. Business continuity plans are essential, “Your mitigation strategy then goes into a recovery strategy. ‘Minimize the blast radius’ as you know, is what they call it, so that you can get back up and running quickly. You haven't lost a lot of work. And that certainly helps with things like ransomware. But theft of data is obviously a little bit more difficult to deal with, because if you've got a persistent threat, somebody is slowly leaking all of your content out the door and you don't really notice that it's happening, that's where strategies like assume breach, penetration testing, regular logging, and threat detection—those become your best allies in an ongoing security strategy.”

Find out more on the next episode of the podcast, available on all major podcast platforms on Monday, January 10.

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  • Craig Wilson headshot

    Craig Wilson is a newsroom specialist with over thirty years of experience in the broadcast industry. Craig has held various roles with Avid and is now the Global Media and Cloud Product Evangelist and host of the Making the Media podcast.

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