Modernize without disruption
Connect planning, production, and publishing with workflow‑aware intelligence that helps news and post teams move faster, drive revenue, and modernize without operational risk.
WHAT’S NEW AT NAB 2026
WORKFLOW INTELLIGENCE IN NEWS
Connect your content strategy to your revenue strategy
See how Avid for News, our next-generation newsroom platform, layers our proven rundown and hybrid production pipeline with the cloud-native, AI-powered intelligence of Avid Content Core. Bring order to unstructured news gathering and unify digital and linear production.
AI THAT UNDERSTANDS MODERN MEDIA
Avid Content Core
Get an exclusive look at our cloud-based production solution in action, enabling AI-powered collaboration, search, editing, and publishing. Unify media operations with embedded, workflow‑aware AI and automated media movement across hybrid environments.
POST PRODUCTION ACCELERATED
Scale up without slowing down
Learn about the latest developments in our post solutions enabling you to adapt to the demands of modern media production. Integrated tools and technologies unlock collaboration and AI-accelerated workflows while keeping you in the creative driving seat.
TECHNOLOGY PARTNERS
Open, adaptable environments
Explore how you can leverage our partners’ infrastructure and services to power storage and collaboration, AI search and analytics, and security.
INDUSTRY INSIGHTS
Guests and presentations on the Avid stage
We’ll be hosting guests from the creative post world sharing stories from projects like KPop Demon Hunters. You can also get insights from broadcast and news industry insiders.
Press releases
Avid & Google Bring Agentic AI to Media Production
Read nowAvid for News redefines newsroom workflows with Avid Content Core to accelerate production
Read nowAvid showcases AI-powered, connected intelligence to unlock media value at NAB Show 2026
Read nowAvid debuts intelligent, production-proven media workflows running on AWS at NAB Show 2026
Read now