The 8K HDR short film Three Trees makes a memorable impact on viewers with its abstract, poetic world filled with rich, immersive imagery. To create such a challenging piece, Kansai Television's Kazuma Yano, who directed, edited, and color graded Three Trees, turned to Media Composer to handle the entire production workflow, from end to end.
One of the primary reasons we are almost completely Avid now is because that is exactly what our industry has been telling us we should be doing.
TONY SIMONS, MANAGER, NEW ZEALAND BROADCASTING SCHOOL
Investing in such big-scale post-production equipment means that you are intending to do big-scale productions. It gives us the opportunity to show people in this region, in this part of the world, that we can produce a high-quality product.
KHALED BEN YOUNES, HEAD OF POST PRODUCTION, GENOMEDIA
Avid provides the infrastructure where we can have teams working very closely together, or we can have people work on an individual basis with the ability to pass content onto the next creative very seamlessly.
KIM PRATT, VICE PRESIDENT OF TECHNOLOGY
The concept of being able to utilize shared storage virtually anywhere we find a talented editor who needs to work from wherever they are located is very exciting. We know we’re going in a great direction and Avid is a huge, huge part of the confidence we have in these decisions.
ERIC TOWLER, VICE PRESIDENT OF POST PRODUCTION, IPC
Working on shared storage for editing, grading and finishing has completely changed our workflow. Before we were very limited by the local storage, but now we’re able to access the storage from workstations all over the school. This flexibility, combined with the speed and reliability of the technology, has transformed the editing process for our students.
PETER POSGAARD, TECHNICAL MANAGER AT THE NATIONAL FILM SCHOOL OF DENMARK