All graphics for the LED walls, lower thirds, full screen, virtual sets, or augmented reality, are integrated in the same workflow, controlled on-air, and connected to the right engine, with the same workflow.
JOSÉ LOPES, DIRECTOR OF OPERATIONS AND TECHNOLOGY
I think graphics are an increasingly important element in the context and explanation of a message. It helps keep people on your broadcast, and with your program because what you’re offering them is more attractive and more modern.
IGNACIO JAVIER VICTORIA, CONTENT MANAGER
Avid’s impressive AR solutions will increasingly figure prominently in high-profile sporting events like the World Cup. Avid was absolutely brilliant to work with on this project. The team was cooperative, helpful and acted more like a partner than a supplier.
ED TISCHLER, MANAGING DIRECTOR AT GEARHOUSE BROADCAST UK
We needed a graphics partner that could bring our new brand to life on TV and deliver a graphics platform that offers rich and consistent 3D design capabilities. Avid provided exactly that. Not only is the technology flexible and adaptable, but the people at Avid have been fantastic. It has been a very challenging project and Avid have adapted to all the twists and turns along the way.
PAUL BRISTOW, DIRECTOR OF ECM
Belgian public broadcaster, RTBF, adopts Avid's Maestro broadcast graphics solutions to deliver captivating augmented reality graphics to their 2018 World Cup audience.
The Avid Media Campus program will allow us to plan where we will be in the next five years. Avid’s commitment to hardware and software licensing models, support, and training allows us to establish an upgrade pathway.
ADRIAN KLYMENKO, SENIOR MEDIA SPECIALIST AND AVID CERTIFIED SUPPORT REPRESENTATIVE (ACSR)