Leading Irish commercial broadcaster, TV3, discusses adopting an end-to-end Avid workflow including next-generation creative graphics solutions.
The driving point of the upgrade was to move to HD but, in doing so, we also wanted to achieve a workflow that was more creative, more efficient and easier to use.
MESUT KOYGUN, TECHNICAL MANAGER, FENERBAHÇE SPORTS CLUB
Our goal in this latest upgrade was to modernize the workflow, allowing a more dynamic use of graphics. Avid’s newest solutions were the natural choice. The power combined with flexibility allows us to be even more creative.
MICHEL NOUGUÉ, M6 GROUP ARTISTIC DIRECTOR