Story-centric publishing to any platform
Media | Distribute is now part of the full story-centric workflow. Rather than waste time manually publishing stories online, across multiple social media channels, and for mobile apps, you can focus more on telling the story, as all transcoding and delivery processes are automated in the background. You can also simplify and control social media publishing by scheduling messages linked to stories in your iNEWS rundown.
Seamless workflow integration
Leverages iNEWS, Interplay | Production, and Interplay | MAM to simplify and extend your existing workflows, and provide access to assets and metadata through MediaCentral | UX to create, version, and publish content to various platforms.
Social media publication
Enables you to leverage video, still images, and text to develop compelling social media messages as part of the core creation process. Video assets are automatically transcoded and published to the online video platform with video links embedded in the social message.
Enables on-air and web journalists to share assets and stories by automating content sharing between iNEWS, Interplay | Production, and/or Interplay | MAM and a web CMS to improve overall asset re-use and minimize redundant content acquisition.
Integrated review, approval, and activity tracking
Safeguard your brand by ensuring accurate and appropriate messages are published to all of your platforms with built-in review and approval tools. With the searchable record of all publishing activities per user, you can track posting activity, topics, and approvals for each post.
Leverage existing infrastructure and business relationships
By leveraging existing technologies and investments to consolidate content creation, adapt workflows, and orchestrate distribution, Media | Distribute helps increase the ROI of your existing investments while remaining open and extendable as your needs change.
Enable story-centric collaboration
Media | Distribute provides a single interface for creation of web, mobile, and social media content that's seamlessly integrated in MediaCentral | UX. It enables on-air and web/social journalists and content creators to collaborate more effectively, while maintaining appropriate review and approval processes.
Improve workflow efficiency
The workflow orchestration provided by Media | Distribute drastically reduces the number of steps in the production process by managing transcodes, uploads, and other complexity in the background. This not only eliminates unnecessary manual steps, but also speeds your time to delivery across all platforms.