The Storyteller’s Dilemma
A refreshing read that repeatedly homes in on the crux of the issue—from why the industry is broken to a timely call to action and a case for a common platform. In the end, Hernandez’s book cuts through the fog of technology and focuses on the essence of entertainment: storytelling—ours to protect as the ‘social fabric of our culture and future.
Sean Cooney, head of post production, Netflix
Avid has once again developed groundbreaking tools to create workflows that are both user-friendly and streamlined. The Storyteller’s Dilemma addresses the ever-changing landscape and challenges of music creation and collaboration. With Louis Hernandez leading this movement, the future has never looked more exciting or bright.
Paul Sidoti, lead guitarist, Taylor Swift
A truly valuable discussion of the challenges and opportunities that media makers face in an ever-changing technology environment. Anyone working in today’s entertainment industry will find that Louis Hernandez’s book is a must-read.
Elizabeth Daly, dean of the USC School of Cinematic Arts (SCA)
Thank you, Louis Hernandez, Jr., for effectively and eloquently demystifying the dilemma of digital disruption and the inevitable impact on content creators’ siloed universes. . . . This book is a must read for everyone that is going, or about to go, through digital transformation whether by force or by choice; Louis’s words of wisdom and experience-based advice will guide you through that journey.
Mohamed Abuagla, executive director of technology & operations (CIO/CTO), Al Jazeera Media Network (Doha, Qatar)