OCTOBER 2, 2023

Making the Media S4E01: AI – The Human in the Loop

Making the Media S4E01, guest Laura Ellis

Decisions being made today about the use of artificial intelligence in journalism may have enormous consequences for future generations, according to the head of technology forecasting at the UK broadcaster, BBC.

In the first episode of season four of the Making the Media Podcast, host Craig Wilson talks with Laura Ellis about her role within the organization and how they are assessing the impact of AI and machine learning on a whole raft of content creation areas.

Listen to Hear:

  • The work the BBC is doing to assess the use of artificial intelligence
  • The importance of editorial oversight on any AI-generated content
  • Why audiences must be kept informed about the use of AI

Our Guest This Episode

Laura Ellis
Head of Technology Forecasting

Laura Ellis is a technologist and journalist with a focus on emerging technology, machine learning, disinformation, and data. She has worked on news teams in radio, TV, and online, and led two regional news and current affairs teams through significant technology change, establishing the BBC’s first end-to-end digital newsroom. In her current role she focuses on ensuring the BBC is best placed to take advantage of emerging technology and takes a particular interest in ethics, personalized and automated journalism, machine learning, generative AI, AI in content production, and analysis. 

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Decisions we make now will shape an awful lot of stuff which will be very consequential for future generations. I think it's that important.

Laura Ellis, BBC R&D

Mentioned in This Episode

Discover the work of Project Origin to combat fake content
Listen: https://pod.fo/e/f5347 

  • Craig Wilson headshot

    Craig Wilson is a newsroom specialist with over thirty years of experience in the broadcast industry. Craig has held various roles with Avid and is now the Global Media and Cloud Product Evangelist and host of the Making the Media podcast.

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