JULY 11, 2017

Customer Stories - CINE PLUS - Avid NEXIS


Integrating into existing Avid infrastructure, production house CINE PLUS now relies on Avid NEXIS | E4 and Avid NEXIS | PRO Storage for its digital post-production, allowing faster media access and reduced operating costs.

CINE PLUS is one of Germany’s leading media service providers. With 11 locations throughout Germany, CINEPLUS produces shows such as Geschickt eingefädelt – Wer näht am besten?, episodes of the popular German crime series Tatort, in addition to multiple advertising, broadcast and movie productions including Die dunkle Seite des Mondes.

Avid has always been a reliable partner.

Torsten Seemann, Head of Technology, Media IT, at CINE PLUS

Before the recent upgrade, CINE PLUS was running four Avid ISIS | 5500 storage engines at its Berlin headquarters and has been a loyal Avid customer throughout, instilling trust in the quality and efficiency of Avid’s products and services to create high-quality, engaging and immersive content. “For us, Avid has always been a reliable partner, and their extensive support network sets Avid apart from other providers,” says Torsten Seemann, Head of Technology, Media IT at CINE PLUS.

Due to increasing demand from their customers of higher resolutions and bigger data volumes, it was time for CINE PLUS to invest in new storage to support their professional productions. In terms of performance, energy efficiency and stability, CINE PLUS wanted to stick to the proven and trusted quality as had been previously delivered by Avid.


Trusting in Avid shared storage solutions

Avid NEXIS interoperability with third-party providers was also a big positive when considering the deployment of an Avid NEXIS | E4 120TB engine. Integrating seamlessly into the existing Avid infrastructure, running on the industry’s most open, tightly integrated and efficient platform designed for media—the MediaCentral platform, the maximum availability and security are guaranteed through the Avid System Director application.

Allowing CINE PLUS to maximize and protect the value of existing media assets, the new Avid NEXIS | E4 is now the central hub for all digital post production processes at CINE PLUS’ Berlin headquarters. Their setup includes 40 editing suites using Media Composer, 20 computers used for logging and 10 Blackmagic Resolve units for Firstlight color grading. If needed, Adobe After Effects for titles or effects now ties in with the Avid storage system. CINE PLUS facilities based in other locations across Germany also operate with Avid NEXIS | PRO and their existing Avid storage infrastructure.


Thanks to Avid NEXIS, our daily processes have become significantly easier.

Torsten Seemann, Head of Technology, Media IT, at CINE PLUS

Smooth installation and less need for training

The installation of the system and the interoperability with other systems such as Windows, Mac OS or Linux was completely smooth, and for Seemann, the positive effects of the new system are already making a noticeable difference. “Thanks to the Avid NEXIS system, our daily processes have become significantly easier. Thanks to the connected shared storage system, the multiple copying processes between the various elements of our post production workflow have been eliminated, and the integration of third-party solutions is running smoothly.”

Thanks to its easy to use and familiar interface and integration with the existing Avid infrastructure, there was also minimal training of staff needed, providing CINE PLUS with a full catalogue of the most comprehensive tools and workflow solutions to create, distribute and optimize media.

Seemann said, “Overall, everyone working with the new Avid NEXIS system at CINE PLUS is very pleased with the optimized efficiency, and further investment in Avid’s products is already on the cards. We’re planning to upgrade storage across our other facilities with five additional Avid NEXIS | PRO systems to enhance our entire post-production ecosystem.”

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