MediaCentral for News

For small local news bureaus, enterprise-level news networks, and everything in between, MediaCentral provides the most comprehensive end-to-end solution for news production, covering everything from information gathering and content creation all the way to delivery.

Avid provides all of the workflow capabilities—seamlessly integrated together—to give news teams the collaboration, workflow efficiency, and speed required to break news across every audience channel, from any device.

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Webcast

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Sinclair Broadcast Group spearheads innovation in news

Blog

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Incorporate social media into your broadcast

Solution Brief

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Think about your workflow in a new way

Meeting the challenge

Delivering engaging content is key to keeping audiences tuned in. With MediaCentral, you can keep your team focused on quickly creating and delivering compelling stories across multiple platforms. Whether your team works on a global, national, governmental, or local level, you can:

  • Streamline your workflow by gathering info, editing footage, and creating and publishing content for multiple platforms from a single interface
  • Ensure your production stands apart by creating professional-quality news packages with stunning graphics
  • Beat the competition and break stories faster with near-instantaneous ingest-to-playback turnaround
  • Unify dispersed news teams by enabling real-time story collaboration from anywhere
  • Break news across multiple screens and push past the noise of competing content
  • Speed up news production by easily accessing media with our secure, software-defined storage
  • Meet any budget by scaling production, storage, and delivery needs to your unique requirements

How it works

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MediaCentral for News Solutions

MediaCentral Platform and Clients


MediaCentral Workflow Modules


MediaCentral Apps


MediaCentral Services


MediaCentral Panels


MediaCentral Connectors

Additional News Production Solutions

Broadcast Graphics

Comprehensive tools to create and enhance on-air and in-studio presentations

Channel Branding/Playout

Solutions that simplify the creation and playout of broadcast branding elements

Newsroom Management

Professional media production and automation tools for news journalists and producers

Storage

Industry-proven shared and nearline storage systems for audio and video workflows

Video (NLE)

Professional video editing software and hardware

Video Servers

Multichannel video servers that provide near-instantaneous ingest-to-playback turnaround

Resources

Regional Broadcasters Webcast

Learn how Avid Everywhere helps you reach more viewers with high-quality content

News Production Blogs

Learn about the hot topics in news production

Tutorials

See what you can accomplish with MediaCentral | Cloud UX

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Canada’s Global News Revolutionizes its Storytelling with Avid Graphics and Virtual Sets

We use our system every day and in every market, for hundreds of hours of news a week. It’s enabled us to not only virtualize the studio but also our production workflow. Most of our stations don’t even have local control rooms.

GERRY BELEC, DIRECTOR, OPERATIONS AND TECHNOLOGY, GLOBAL NEWS, CORUS ENTERTAINMENT GROUP

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Fueling Graphics Creativity for Ireland’s TV3

Leading Irish commercial broadcaster, TV3, discusses adopting an end-to-end Avid workflow including next-generation creative graphics solutions.

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WGBH gets a workflow makeover with Avid and MediaCentral Platform

Avid enables WGBH to integrate its creative teams, maximize the value of its content, modernize its news division, and deliver fast-turnaround programming.

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