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Collaborate and access assignments, projects, assets, tasks, and other resources—anytime, anywhere. It’s all possible when you move production to the cloud. And Avid can take you there with ease. With workflow solutions that tightly integrate in the cloud, teams can create and deliver content from anywhere with the same speed, ease, and workflows as if they were at the facility.

Here’s why top broadcasters and media enterprises are making the move with Avid.

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Transition to the cloud with ease

No need for teams to change workflows or learn new ones. Your existing MediaCentral systems and Avid NEXIS storage can be deployed as a cloud solution, making the transition easy. Or create a hybrid environment by deploying a new MediaCentral subscription in the cloud, enabling work-from-anywhere media production for online and social platforms while maintaining your broadcast operations on-premises.

Work from anywhere with familiar tools

With all MediaCentral tools and Avid NEXIS storage available in the cloud, all team members need is a computer or mobile device and the Internet to search, preview, ingest, edit, and publish media. Dozens of users can connect simultaneously. And like working on-premises, editors have a choice of using MediaCentral, Media Composer, or Adobe Premiere Pro when connected to cloud storage.
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Produce and publish more content quickly

With centralized shared storage and all production handled in the cloud, including media ingest and live multi-feed capture over IP, there’s no waiting for media to be delivered or for teams to get to or back from an event. Editors can start working on material as soon as the media comes in, enabling ultra-fast content turnaround that can be tailored for and delivered to multiple digital outlets with a single click.

Bring in top talent from anywhere

Because producers, directors, editors, and other staff no longer need to be physically tied to your newsroom, studio, or event location, a cloud solution lets you expand your talent pool globally. Improve the quality of your content by leveraging talent who possess the skills you seek—no matter their location. Plus, individuals can work on multiple shows on any given day, enabling better efficiency.
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Gain flexibility while lowering costs

As projects and opportunities ebb and flow and business priorities change, the cloud gives you the freedom to adapt to changes quickly. Scale resources and add new capabilities as needed. Plus, get a better return on investment, as the total cost of ownership of a cloud-based system is lower than deploying and maintaining an on-premises system.

Benefits of enabling media production with a cloud-based system

    • Why move to the cloud?

      Enable geographically dispersed teams to produce a news show—including studio production—in the cloud with great efficiency. Avid offers an end-to-end hybrid cloud/on-premises news production environment that enables teams to plan, assign, create, edit, design, and deliver the news from anywhere, with direct connection to teams and systems in the facility.

      It's ideal for broadcasters and news organizations with multiple sites or locations who want to take advantage of the remote workflows and anytime, anywhere media access the cloud provides while maintaining their broadcast operation.

    • What you can do

      • Access a news production system in the cloud from anywhere, with state-of-the-art tools for media search, preview, ingest, logging, editing, and publishing
      • Connect to on-premises devices to enable full news broadcast production, including ingesting live feeds on premises, as well as media and graphics playout in the studio
      • Edit content with MediaCentral, Media Composer, or Adobe Premiere Pro while capturing it
      • Publish stories to multiple outlets online and on social media almost instantly

    • Why move to the cloud?

      Broadcast, cable, and other news organizations often face challenging peaks in production when they need to cover special events. Avid offers flexible cloud-deployed services that complement your main production system, providing burst capabilities that make it easy to adapt to changing production requirements while ensuring business continuity.

      It's ideal for news and sports broadcasters and organizations that require coordinated remote coverage and resources, as well as those who want to take advantage of cloud-based disaster recovery to add flexibility to their existing operations.

    • What you can do

      • Access a production system in the cloud from anywhere, with state-of-the-art tools for media search, preview, ingest, logging, editing, and publishing
      • Access and preview content from your on-premises system using multisite capabilities
      • Edit content with MediaCentral, Media Composer, or Adobe Premiere Pro while capturing it
      • Sync finished content back to your on-premises system to integrate the end-to-end workflow

    • Why move to the cloud?

      If you’re covering sports and other live events, Avid offers a highly efficient cloud-based media production environment that enables geographically dispersed teams to access remote live feeds from anywhere, quickly create highlights, and publish to digital outlets almost instantly.

      It's ideal for turning around highlights from sports games, press conferences, award shows, and other live events as soon as they happen, as well as profile packages, for online and social media publishing.

    • What you can do

      • Connect to your production environment in the cloud, whether you’re in the studio, at home, or in the field
      • Ingest live remote IP streams directly to secure cloud storage
      • Edit content with MediaCentral, Media Composer, or Adobe Premiere Pro while capturing it
      • Deliver high-quality highlights to multiple digital outlets almost instantly

LEARN MORE

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