The driving point of the upgrade was to move to HD but, in doing so, we also wanted to achieve a workflow that was more creative, more efficient and easier to use.
MESUT KOYGUN, TECHNICAL MANAGER, FENERBAHÇE SPORTS CLUB
To keep today’s sports fans engaged, broadcasters need to constantly create and deliver a higher volume of captivating, tailor-made content as the action happens—across the multiple devices and outlets viewers choose. But being able to win over audiences can be challenging if you don’t have the right tools.
Avid’s sports solutions integrate together as a team, empowering you with the technology, efficiency, creativity, and protection you need to champion your content across multiple screens—whether on the jumbotron at the stadium, or on TVs, computers, and mobile devices at home.
