In the studio or on location, Avid and MediaCentral sports solutions team up to give you the technology, efficiency, creativity, and protection you need to keep your fans cheering.

From MediaCentral | Production Management, to real-time graphics and video playout with Maestro | Live, Avid enables you to get your game on and engage fans, whether they’re following the action on the jumbotron at the stadium, their TV or computer at home, or their mobile device wherever they roam.

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Customer story

European Championships use Avid graphics solutions for broadcast

The European Championships choose Avid for world-class graphics

Video

Sports graphics in use during broadcast

Team up with Avid to adrenalize your sports coverage

Blog

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Managing massive volumes of media at the Olympics in Rio

Meeting the challenge

Produce entertaining and enlightening sports shows in the studio and replay exciting video highlights and moments at the game with Avid’s industry-leading tools.

  • Break stories first across multiple digital platforms and monetize content with MediaCentral | Publisher
  • Log live and recorded content with more significant sports details using custom logging templates in MediaCentral
  • Present captivating and meaningful content that relates to every second of the action
  • Keep up with increasing content demands using integrated video and audio tools that streamline your workflow
  • Generate revenue to offset escalating production costs by inserting virtual ads that can be tied to the field or displayed standalone
  • Overcome scattered viewership and capture audiences across all platforms with instantaneous on-air, online, and on mobile publishing
  • Hold viewer attention and capitalize on all the excitement with engaging 2D and 3D graphics and high-quality slow-motion replays
  • Engage fans by quickly accessing relevant clips with our secure, software-defined storage solutions
  • Get the most from your investment and easily leverage your content for scoreboard highlights, commercials, web video, live streaming, and more
  • Produce and edit content remotely, making it easy to create at away games and training sites
  • Easily park projects and back up media in the cloud

How it works

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Integrated hardware & software

Asset Management

Systems and options to organize, track, and maximize the value of your media

Graphics

Comprehensive tools to create and enhance on-air and in-studio presentations

MediaCentral Platform

Accelerate workflows and media access using a collection of workflow modules, apps, services, and panels in a single interface

Newsroom Management

Professional media production and automation tools for news journalists and producers

Storage

Industry-proven shared and nearline storage systems for audio and video workflows

Video Editing

Professional video editing software and hardware

Video Servers

Multichannel video servers that provide near-instantaneous ingest-to-playback turnaround

Bundles

Local and Regional Broadcast Solution Bundles

Leverage best-in-class broadcast workflow solutions with cost-effective bundles

Get the details

FastServe Bundles

Enhance news, sports, and other live broadcasts and be the first to air with cost-effective bundles

Get the details

Resources

Avid Sports Blogs

Read the latest stories about how Avid solutions have helped sports producers around the world

MediaCentral Blogs

Discover how MediaCentral can accelerate your workflow

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Colorado Rockies Expand Avid Infrastructure to Future-proof Media Production

Most of our post-production workflow is Media Composer, Adobe Premiere, After Effects, Photoshop, Cinema 4D, and some Illustrator. With Avid, you can pull all these things together.

JEFF DONEHOO, SUPERVISOR, ROCKIESVISION

Read the story

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Avid Supports New Content Initiatives and Monetization Strategies for Miami HEAT

We keep all our high-res in Avid NEXIS, and it’s reliable. We’re similar to a news station in that we create daily content; we don’t have time to be down.

KEITH HAEBERLE, DIRECTOR OF MEDIA PRODUCTION, MIAMI HEAT

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Globo_Hero

Globo Captivates 2018 FIFA World Cup Russia™ Fans with Avid’s Augmented Reality Solutions

Avid’s impressive AR solutions will increasingly figure prominently in high-profile sporting events like the World Cup. Avid was absolutely brilliant to work with on this project. The team was cooperative, helpful and acted more like a partner than a supplier.

ED TISCHLER, MANAGING DIRECTOR AT GEARHOUSE BROADCAST UK

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